Books you must read in 2020!

Reading allows us to become better entrepreneurs, making fewer mistakes in business, making more good decisions faster, and making it more likely we will have the right approach from the get go. The decisions that we make in business are based on knowledge and/or experience. We give you a small book you can start with: 


The Lean Startup by Eric Ries

While most startups fail, a lot of those failures can be prevented. This book offers a new approach that changes the way companies are created and products are launched. Every startup has one thing in common, they want to get through uncertainty to find a path that leads to a sustainable business, but few accomplish this feat.


Ignore Everybody: and 39 Other Keys to Creativity by Hugh MacLeod

In this book, Hugh MacLeod unveils his 40 keys to creativity that he came up with beginning as a young professional. He talks about his sharpest insights, offers clever cartoons, and provides useful advice.


Virtual Freedom by Chris Ducker

Entrepreneurs often think that in order to be successful, they have to do everything themselves. They try to make a successful business by running a one-man show. This is often why people don’t pursue their business dreams- they find it too daunting to start.

In Virtual Freedom, outsourcing expert Chris Ducker explains how to get the help you need using affordable resources. Entrepreneurs don’t have to do everything alone when they discover the power of creating a team of virtual employees to help launch their businesses.


Talent Is Overrated: What Really Separates World-Class Performers from Everybody Else by Geoff Colvin

People are not born with an innate ability to do something great? According to Talent is Overrated, the answer to that question is a resounding, “NO!”

Rather, greatness comes from practice and perseverance that is perfected over decades. Additionally, the key is how you practice, analyze your progress, and learn from your mistakes that make you the most successful. 


The Hard Thing About Hard Things: Building a Business When There Are No Easy Answers by Ben Horowitz

Ben Horowitz, a successful entrepreneur, offers critical advice in this book on running a start-up company. He includes practical wisdom to help manage common problems that business school doesn’t teach and gives real-world advice.

Horowitz analyzes the problems that leaders run into on a regular basis in this book and shares the knowledge that he has gotten from developing and running his own companies.